Sisay Hair Care

Branding, packaging

Client: Sisay EU

Sisay EU is a hair care brand from Amsterdam. Sisay’s hair care products are targeted towards women with thick, curly hair.

Expanding from packaging design, I aimed to refine the brand’s logo, aesthetic, colors, and message.

Sisay’s old logo was unbalanced, broken, and dated. I based most of the forms from the original but made the logo flow and curl, in line with the product’s promise.

A work in progress, we are slowly streamlining the package design for the various hair care products to be released later this year.